The Speedo name is synonymous with Olympic athletes and lap swimming – but all of that is all about to change. Speedo is moving away from its roots with a stunning fashion swimwear line to match the celebrated Australian summer that is fast approaching us.
The new line that consists of bold prints in luxurious Italian Lycra, is not only fashionable but support and comfort is guaranteed.
The concept behind the new swimwear line is that of a sun kissed beach lover. Sumpremo Magic Move was used to emulate this in the hair styling, creating a natural, organic, effortless look.
The collection has catered for every need of the fashion conscious female whilst still sticking to the Speedo brand values of inspiring people to swim and be active. The new line contains the quality and durability that Speedo is renowned for with a new stylish look guaranteed to be a summer favourite!
Photography: Jez Smith
Makeup: Max May
Hair: Alan White
Models: Lisa Seiffert, Rachael Finch
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Spend your summer with Speedo appeared first on Alan White Anthology Blog.